Points Program
A points program rewards early users with off-chain points that are expected to convert into governance tokens at a future airdrop, incentivizing pre-launch usage.
Key Takeaways
- Points programs award non-transferable, off-chain credits for protocol activity such as deposits, trading, or referrals, with the implied expectation that points will convert into governance tokens at a future airdrop.
- Projects prefer points over direct token incentives because off-chain points carry no declared monetary value, helping teams avoid securities classification while retaining full discretion over conversion rates and timing.
- The model carries significant risks for users: there is no legal obligation to convert points into tokens, conversion rates are disclosed only at the token generation event, and post-airdrop capital flight has caused protocol TVL collapses of 90% or more.
What Is a Points Program?
A points program is a user acquisition and retention mechanism where a crypto protocol awards off-chain credits (called "points," "shards," "sats," or similar branded terms) in exchange for performing actions that benefit the protocol. These actions typically include depositing assets, providing liquidity, executing trades, bridging tokens, or referring new users.
Unlike liquidity mining, where users receive tradeable tokens immediately, points programs defer the reward. Points accumulate over a defined "season" and are expected to convert into a share of the protocol's native token supply at a future token generation event (TGE). The user's allocation is generally proportional to their points relative to total points issued across all participants.
The points meta emerged in late 2023 after Jito's airdrop on Solana distributed 10% of its JTO supply to points holders in December 2023, with even the smallest-tier recipients receiving roughly $10,000 at launch prices. The success triggered a wave of points programs across DeFi, with over 40 billion points distributed by early 2024 across more than a dozen protocols.
How It Works
Points programs follow a consistent lifecycle across most implementations, though specific mechanics vary by protocol.
Points Accumulation
The protocol defines which actions earn points and at what rate. A typical structure might look like:
// Simplified points allocation logic
points_per_hour = deposited_amount * multiplier
// Common multiplier tiers:
// Base deposit: 1x
// LP position: 2x
// Early depositor bonus: 1.5x
// Referral bonus: +10% of referred user's points
// Season total
user_points = sum(points_per_hour * hours_deposited)
user_share = user_points / total_points_all_users
user_tokens = airdrop_pool * user_sharePoints are tracked off-chain on the protocol's servers, not on any blockchain. This gives teams full control over the ledger: they can adjust multipliers, add bonus periods, retroactively exclude regions, or modify the formula without any on-chain governance.
Seasons and Snapshots
Most programs run in discrete "seasons." Each season has a start date, an end date or supply cap, and a separate token allocation. EigenLayer's Season 1 ran until a March 15, 2024 snapshot and allocated 5% of total EIGEN supply. Ethena's Season 2 ran until either September 2, 2024 or until USDe supply hit $5 billion, whichever came first.
Snapshot dates are sometimes announced in advance and sometimes kept secret to prevent last-minute deposit surges. When Kamino on Solana announced a snapshot, its TVL surged 31% in two days as users rushed to lock in their positions.
The Token Generation Event
At TGE, the protocol launches its native token and converts points into token allocations. The conversion rate is typically revealed only at this stage. The process follows a standard sequence:
- The protocol announces the TGE date and total token supply
- A final points snapshot is taken (if not already completed)
- The team publishes the percentage of supply allocated to the airdrop
- Each user's token allocation is calculated based on their share of total points
- Tokens become claimable, sometimes with vesting schedules for large holders
Why Projects Use Points
Points programs gained popularity over direct liquidity mining for several strategic reasons.
- Securities avoidance: because points carry no declared monetary value and no explicit promise of conversion, they are designed to fall outside the Howey Test analysis. However, legal experts caution that substance, not labels, determines securities classification.
- Retained flexibility: teams keep full discretion over conversion rates, timing, vesting schedules, geographic exclusions, and tokenomics. Nothing is committed on-chain until TGE.
- Sticky capital: unlike token farming where users can sell rewards immediately, points accrue value only if the user maintains their position through the snapshot. Withdrawing early forfeits future accumulation.
- Anti-gaming defense: by not disclosing exact conversion formulas or snapshot dates, projects aim to deter mercenary capital that would deposit just before a snapshot and leave immediately after.
- Community building: referral bonuses (typically 10% of referred user points) and tiered multipliers gamify participation and create organic growth loops.
Major Examples
EigenLayer
EigenLayer's restaking protocol awarded "Restaked Points" proportional to the amount of ETH or LSTs staked and the duration of staking. The program drove TVL from $1.4 billion in January 2024 to a peak of $20.1 billion by June 2024. Season 1 allocated 5% of total EIGEN supply, with claims opening May 10, 2024. However, tokens were non-transferable until October 1, 2024 (roughly five months), and users from over 13 countries were excluded from claiming despite being allowed to deposit and earn points.
Blast
Blast awarded points for bridging assets and Gold for building dApps. TVL hit $1 billion within 40 days and peaked at roughly $2.7 billion. The June 2024 TGE distributed 17% of total supply: 7% to Points holders, 7% to Gold holders, and 3% to the Blur Foundation. BLAST launched at approximately $0.02. Post-airdrop, TVL collapsed 97% from $2.2 billion to roughly $65 million, and daily active users dropped from 77,000 to around 3,500.
Ethena
Ethena's Season 1 used "Shards" for holding its synthetic dollar USDe, with higher earn rates for DeFi LP positions. The six-week campaign drove USDe supply to $1.35 billion, making it the fastest USD-denominated crypto asset to reach that milestone at the time. Season 1 distributed 5% of ENA supply (750 million tokens) to over 90,000 wallets. Season 2 switched to "Sats."
Hyperliquid
Hyperliquid distributed 1 million points per week over six months (November 2023 to May 2024). The November 2024 airdrop allocated 31% of total HYPE supply to roughly 94,000 users, with no investor allocation and no centralized exchange listing campaign. HYPE launched at approximately $3.90, valuing the airdrop at about $1.2 billion at launch, and surged to roughly $9.74 within 48 hours. The average recipient received approximately $45,000 to $50,000 in tokens.
Farming Strategies
The points meta spawned increasingly sophisticated farming strategies as users sought to maximize their allocations.
Leveraged Deposits
Users deposit collateral, borrow against it, and re-deposit the borrowed funds to multiply their effective position. Some traders on platforms like Pendle leveraged EigenLayer points exposure up to 40x before the EIGEN airdrop. This amplifies both points accumulation and liquidation risk.
Cross-Protocol Points Stacking
A single ETH position can farm multiple programs simultaneously through layered protocols:
- Stake ETH via a liquid staking protocol (earn staking yield)
- Restake the LST via EigenLayer (earn Restaked Points)
- Deposit into a liquid restaking token protocol like EtherFi or Renzo (earn that protocol's points)
- LP the resulting token on a yield protocol (earn additional points)
This stacking creates compounded exposure: one ETH position can accumulate points across three or four protocols simultaneously. The tradeoff is increased smart contract risk at every layer.
Referral Arbitrage
Most programs offer 10% of referred user points as a bonus. Large-scale farmers create referral networks or content campaigns to generate passive points accumulation from others' deposits.
Risks and Criticisms
No Legal Obligation to Convert
Points program terms explicitly disclaim any obligation to distribute tokens. As Robert Leshner (founder of Compound) noted: "Points create the largest information asymmetry that exists in crypto... everything is at the team's discretion." Users farm for months with no guarantee they will receive anything in return.
Information Asymmetry
Teams and insiders know the conversion parameters while users are farming blind. Conversion rates, total supply allocation, vesting schedules, and geographic exclusions are typically undisclosed until TGE. This creates a fundamentally unequal playing field between protocol teams and their users.
Post-Airdrop Capital Flight
Mercenary capital deposits solely to farm points and exits immediately after the airdrop. Blast's 97% TVL collapse is the canonical example. Research from Three Sigma concluded that broader market conditions often hold greater significance than the points program itself in sustaining TVL, raising questions about whether points drive genuine adoption or merely temporary deposit inflation.
Retroactive Geographic Exclusions
EigenLayer allowed users from over 13 countries (including the US, Canada, and China) to deposit and accumulate points, then excluded them from claiming tokens at TGE. Users who locked capital for months received nothing, with no recourse.
Regulatory Uncertainty
While no SEC enforcement action has specifically targeted points programs as of mid-2026, legal analysts warn that the Howey Test applies based on economic reality, not labels. A program that creates an expectation of profit from the team's efforts could satisfy the securities test regardless of whether rewards are called "points" or "tokens." As the SEC has noted, even free token distributions have been deemed securities transactions in certain contexts.
Points Programs vs. Direct Token Incentives
| Dimension | Points Program | Liquidity Mining |
|---|---|---|
| Reward timing | Deferred until TGE | Immediate, continuous |
| Transferability | Non-transferable | Freely tradeable |
| Conversion rate | Unknown until TGE | Market-determined |
| Securities risk | Lower (no declared value) | Higher (tradeable asset) |
| User retention | Stronger (exit forfeits future points) | Weaker (farm and dump) |
| Transparency | Low (off-chain, team-controlled) | High (on-chain, auditable) |
Why It Matters
Points programs have become the dominant pre-launch incentive mechanism in DeFi, driving billions of dollars in deposits across protocols. For users, understanding points mechanics is essential for evaluating whether the risk-reward profile justifies locking capital in unproven protocols. For builders, points offer a flexible alternative to liquidity mining that avoids some regulatory pitfalls while creating early traction.
The model's long-term viability remains contested. Successful conversions like Hyperliquid and Jito demonstrate that well-structured programs with generous community allocations can create lasting user bases. Failures like Blast show that points alone cannot sustain engagement without genuine product-market fit. As the crypto industry matures and regulatory frameworks like the GENIUS Act take shape, the line between points and securities may face closer scrutiny.
Protocols in the Bitcoin ecosystem, including layer-2 networks and stablecoin platforms, have largely opted for different incentive approaches. Projects like Spark focus on utility-driven adoption rather than speculative points farming, prioritizing features like instant self-custodial transfers and native stablecoin support to attract users through product value rather than token speculation.
This glossary entry is for informational purposes only and does not constitute financial or investment advice. Always do your own research before using any protocol or technology.